JoyceLaw

India

Analysis

Overview

JoyceLaw was established in 2018 by private equity specialist Deepak Joyce, a former Luthra & Luthra Partners corporate partner. The firm bills itself as a boutique PE practice acting for some of the country’s best-known and up-and-coming startups. The team prides itself for its deep understanding of the regulatory landscape as well as the sensitivities of Indian promoters and PE and VC funds. The firm’s strength and work has evolved over the years, from focusing on primarily smaller fundraising rounds in the early days to being counsel for the sell side in several large later-stage funding rounds led by sophisticated financial investors represented by top Indian and international law firms. Joyce and his team have been very active advising clients in the FSR space related to digital lending, credit, debit and pre-paid cards, and payment aggregation. This past year, the firm represented more than 20 clients in equity and debt funding transactions.

Client feedback 

Excellent at explaining, great at giving us a balanced view of various approaches, and easy to work with.Corporate and M&A 

Deepak Joyce 

Open, knowledgeable and willing to explain. 

Private equity

Work highlights 

Acted for Fashinza in its $100 million Series B funding, led by Prosus and Westbridge Capital. 

Advised Citymall in raising approximately $75 million in funding, led by Norwest Venture Partners