Cruz Marcelo & Tenefrancia




Full service law firm Cruz Marcelo & Tenefrancia has particular strengths in corporate and M&A, dispute resolution, intellectual property and regulatory. Its market-leading IP practice rises into ‘Outstanding’ tier this year. IP specialist and head of natural resources Patricia Bunye, dispute partner Elmar Galacio and IP litigator Susan Villanueva are among the key partners.

Client feedback

“The firm is very engaging and have experts in every field.” – Intellectual property

Susan Villanueva

“Great communication and follow-up, excellent knowledge.”

Labour and employment
Work highlights

Assisted a higher educational institute in the review of its existing manual for its employees, teaching and non-teaching personnel, its employment contracts and policies.

Intellectual property
Work highlights

Representing San Miguel Food and Beverage in a trademark infringement complaint against Phil Jacobe Ventures.

Acting for Ayala Corporation in a trademark opposition case against JFM Development Corporation’s application of the ‘AYALA’ mark before the IP office.

Key clients

Fiberworld, Green Cross, Max’s Group, Nutri-Asia, Technological Institute of the Philippines

Dispute resolution
Work highlights

Representing Asia United Bank in a criminal case against a chairman and president of a company in connection with his violation of the trust receipts law.

Filed a petition on behalf of Philippine Chamber of Commerce and Industry, San Beda College Alabang, Ateneo de Manila University and Riverbanks Development Corporation before the Supreme Court to review the new regulations of the Department of Energy and the Energy Regulatory Commission.

Key clients

Bangko Sentral ng Pilipinas, Coca-Cola Philippines, Secur Links

Corporate and M&A
Work highlights

Advised Redco Properties Group on the 35% share acquisition of Makati City Subway.

Key clients

Salmat Contact Solutions, Sto Tomas-Paco Land Corporation

Work highlights

Assisted the Korean Embassy in the Philippines in the acquisition of a real estate property for the construction of a cultural centre.